Innovation and creativity have shaped my career across product development, marketing, and technology. With a cross-disciplinary background spanning tech, media, and creative production, I specialize in digital transformation, platform strategy, scalable systems, and AI-powered products that connect with people and deliver lasting business value.
I work at the intersection of storytelling, systems thinking, and emerging tech—whether modernizing enterprise platforms, scaling SaaS or PaaS capabilities, or embedding responsible AI into tools for consumers and businesses. My background includes work applying the use of emerging technology, generative and conversational AI, IoT, Web3, and immersive content. The power of storytelling is central to my efforts, whether outwardly visible in narrative and visual pieces or rolled into digital journeys that compel us to engage in one manner or another. These come together through commitments to human-centered design, thoughtful user experiences, and engaging with people where and when it matters.
Currently, I consult across product development, brand innovation, and go-to-market strategy. I partner with organizations of all sizes, drawing on my experience in agency leadership, enterprise transformation, and even the long-form content of television. I’ve built and led integrated teams, launched product departments from scratch, and guided innovation efforts at Fortune 500 companies. Earlier in my career, I produced shows for AMC, Oxygen, and Nick Jr.—a foundation in storytelling that continues to shape my approach.
My brand-focused work includes Google, Microsoft, Pfizer, Novartis, Johnson & Johnson, Samsung, Sherwin-Williams, PNC Bank, and Nike. Some of the most meaningful work has come through pro bono partnerships—for organizations like FIGO and Champions Against Bullying—where purpose and creativity truly converge. Across projects, my teams and I have delivered award-winning work recognized by Cannes Lions, AICP Next, The One Show, D&AD, The Webbys, and The Clios. The awards and honors reflect hard-won alchemy through strong collaborations, great timing, and a consistent blend of innovation, strategy, and storytelling.
Beyond commercial work, my interests include film, art, and architecture. As someone who spends many hours geeking out on tech, continuing to explore these lifelong passions, especially through the lens of art history, lets me stay engaged with the beauty and imperfection of the analog and sensory. All of which is grounding. I’m also deeply interested in the decorative arts and antiquarian vintage space—a passion rooted in aesthetics, sustainability, and appreciation for the long life of well-crafted things. For me, it’s all connected: how we build, what we value, and what we pass forward.
I’m excited by mission-driven, values-aligned organizations using technology to serve people—whether through accessible platforms, public-interest infrastructure, or systems that support a more sustainable future.
Expertise & Competencies
AI Strategy & Responsible Innovation
Digital Transformation
MarTech & API Integrations
Platform Strategy & Scalable Systems
Machine Learning & NLP Applications
Cross-functional Team Relationships & Collaboration
Enterprise Program Management
Omnichannel Strategy to Optimization
Creative Production
Data-Driven Insights & Platform Governance
Cloud Infrastructure (AWS, Azure, GCP)
Compliance & Regulatory (NIST, SOC2, FedRAMP, FDA, RAPS RCF)
Champion of Curiosity & Continuous Learning
Awards & Honors
Industry recognition across innovation, creativity, and strategy
Network & Agency Recognition
IPG Health & FCB Health NY—Healthcare Network of the Year by Cannes Lions 3x, Clio Health 2x, Mannys 3x, Ad Age A-List Heathcare, MM&M Large Healthcare Network Gold, New York Festivals
Deutsch NY—Ad Age A-List Agency of the Year 2x, Creative Annual Review 3x, Communication Arts Interactive Annual
Project Awards
Cannes Lions–11
The One Show–8
AICP Next–2 + AICP Tomorrow
The Clios–3
D&AD–3
The Webbys–3
4As Awards–2
New York Festivals–2
Pixel Awards–2
Shorty Awards–2
Effie Award Gold, London International Awards, The FWA 8x, The Andys, Awwwards, IAB Mixx, APG Creative Strategy, Future Marketing Awards, MM&MA, Adobe Cutting Edge, James E. Burke Marketing Award, .NET Awards, W3 Awards, Promax BDA, & early work for Nike featured in Rob Ford’s book Web Design: The Evolution of the Digital World 1990-Today (a special honor shared with an amazing team)
+
MIT Professional Education Fire Hydrant Award – Impact Project: Connect to Disconnect: Improving Teen Digital Health
Individual Honors
Business Insider–Most Creative Women in Advertising
AICP Week Panelist 2x
Cynopsis Media–Top Women in Digital
IPG Women’s Leadership Network–STEM Event Speaker: The Importance of STEAM
IAB MIXX Selection Committee 3x
The ROSEYS–Judge
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